Intellectual Property 101

Start-ups are busy, and thinking about intellectual property (IP) management can often seem like a waste of precious time and money. However, finding ways to protect your ideas is one of the best investments you can make in the long run, even with financial and time pressures.

In this short 45 minute webinar IP Australia will give you the tools you need to help you understand the basics of patents, trade marks and designs so you can understand how IP can apply to your business and what your next steps might be.

What you will learn in this webinar:

• The basics of IP - patents, trade marks, designs, copyright and trade secrets

• Understanding IP within your business plan, marketing and contracts

• The difference between business names, domain names and trade marks

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